Lazada E-Volution 2023 /

Emerging from the heels of the COVID-19 global health emergency, we got the chance to partner with Lazada Marketing Solutions. While international borders were still cautiously opening up, we worked round-the-clock for a virtual summit to connect stakeholders across the Southeast Asian region.

The scope may be familiar to us — RSVP management, creative and production direction, and full virtual show conceptualization — but the circumstance was not. The team traveled to Singapore to execute a two-day virtual reality recording with the speakers, producing high-quality content set against custom-designed virtual environments on an oppressive timeline.

With seemingly endless coordination done remotely across motion graphics, scriptwriting and post-production, we produced an immersive video that carried the summit's theme of 'evolution' — breaking away from standard virtual formats to reinforce Lazada's position as a market leader.